ICE London is the Global Gaming Hub for all B2B industry experts. With an incredible 35,000+ attendance, ICE London continues to be unrivalled as the leading gaming technology event for business growth, development and networking.
All forms of gaming are covered at ICE London, whether land-based or online.
ICE London is the global gathering for gaming professionals looking to source product and/or service solutions, covering all sectors: betting; bingo; casino; esports; lottery; mobile; online; social; sports betting, and street.
The event takes place at ExCeL London, UK, located 10 minutes from Canary Wharf, in the heart of London’s Royal Docks. Getting to ExCeL London from both local and international travel hubs is easy.
The ICE London exhibition is totally free to attend as a visitor.
“ICE” historically stands for “International Casinos Exhibition”, but the gaming industry has evolved significantly since ICE London started and, as the event has developed in line with the changing gaming landscape, it now services the entire gaming spectrum, with a balance between land-based and digital channels.
ICE London is part of the Clarion Gaming stable of events and publications for the international gaming community, including: intelligence resources Totally Gaming and iGaming Business; the Totally Gaming Academy training series, and a full portfolio of conferences and exhibitions, including iGB Live! and the Affiliate Conference series.
Clarion Gaming is part of Clarion Events, one of the world’s leading event organisers, producing and delivering innovative and market-leading events since 1947. Our 950 employees based in our 13 offices worldwide specialise in delivering first class marketing, networking, and information solutions in high value sectors, both in mature and emerging geographies.