iSoftBet has become the latest online casino content provider to boast early entry into the Swiss online gambling market.
The company announced on Friday, 28 June that it is gearing up preparations for the launch of its titles in the newly reorganized space from July 1. iSoftBet said that it would supply the locally authorized casino brands with more than 70 of its best-performing in-house slots. The company has recently been authorized to enter the Swiss market ahead of its official opening on Monday, 1 July 2019.
Switzerland will be the 16th regulated market iSoftBet will enter and will provide its content and Gaming Aggregation Platform (GAP) in.
News about iSoftBet’s plans to enter Switzerland arrive shortly after it became known that four of the country’s land-based casinos have received federal approval to launch their online casinos on July 1, with those four being Grand Casino Baden, Grand Casino Luzern, Casino Davos, and Casino Pfäffikon.
Switzerland passed its new gambling law last year. The country’s Gambling Act also gained support from voters in a nationwide referendum that took place last summer. Under its provisions, only Switzerland’s 21 land-based casinos are allowed to provide online gambling. Foreign companies can only enter the local market through a partnership with any of these 21 brick-and-mortar properties.
Commenting on their upcoming launch in Switzerland, iSoftBet’s Chief Commercial Officer, Michael Probert, boasted phenomenal 12 months for his company and said that they are “very excited with the potential of the Swiss market and what the future holds as iSoftBet continues to go from strength to strength.”
iSoftBet Compliance Manager Mark Halstead added that the launch of their content in the newly reorganized Swiss market marks “another landmark moment for the business” and shows “how ahead of the curve we are in entering the latest regulated and regulating markets.”
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